Reading a book about entrepreneurship, I realized that being an entrepreneur is very responsible job. So I find my job very responsible, both for my clients and for myself. If you enter the search term “branding” you will find a large amount of information about that term. I think it is now absolutely clear to everyone that a good product and good company without a good promotion can hardly survive on the market. Therefore I find necessary before designing to find out more information from the customer, his wishes and possibilities, so the very creation can be fast and the design gets the maximum effect. The highest care should be taken on the line between simplicity and complexity, as the best example can be pointed out Coca-Cola logo, created back in 1885th, which used a dominant font (Spencerian script) of that time in the U.S.. When a logo design is done by agreement I start with designing other materials so everything looks like a harmonious whole. Website design is just as important as quality and correct code. For web standards the W3C (world wide web Consortium) is responsible, and in designing web sites I respect those standards. This is one of the steps in optimizing sites for search engines. And it all results in a better position in the search engines. When it comes to websites, my best skills are CSS designed XHTML pages, but I work with content management systems (CMS) such as Joomla and Symphony as well. I'm also familiar with Microsoft based development (ASP.net, MSSQL, ADO.net). When it comes to the paper material (business cards, leaflets, memoranda, brochures, posters, etc.) client can print the materials prepared for printing by his print house, or let them be done by the renowned Croatian print house with whom I collaborate successfully with an additional discount.